EXECUTIVE SEMINARS
NAVIS SERVICES specializes in marketing and integrated marketing communications. In the global age, education and knowledge are becoming increasingly important. To help executives in multi-national corporations manage their organizations more effectively, we offer advanced training programs, seminars and conferences for business professionals to keep up with the latest trends and to lead companies with an integrated marketing approach. So far, more than 1,000 executives have attended the training programs we offer.
Our strength is the strong connections in both academia and the industry. We have brought together some of the best leaders in academics, business and politics to help our clients understand and adopt new business thinking.
Our Seminar topics include:
Chinese consumer insight
Product, corporate and country branding
Cross-cultural communications
Crisis management
Database marketing
Marketing research
Customer segmentations
Chinese customer relationship management
Brand contacts and behavior marketing
Our Teaching methods:
Case studies
Lectures and discussions
Best practices
Team projects
Corporate visits